With a little nudge from Kidd Group, GradImages—the world’s largest commencement photography business—has jumped on the Pinterest bandwagon. When GradImages expressed a desire to expand its online presence, Kidd Group recognized Pinterest as the ultimate online platform for image-based engagement.
GradImages recently launched its Pinterest in 2013, and is already in full-on ‘pin’ mode, with 14 boards and 349 pins. Each board features high school/college lifestyle and graduation related content, with the exception of one board titled, “A day in the life at GradImages,” where followers get a sneak peek of GradImages employees on the job. Other GradImages boards include: Continue reading
The Boys and Girls Club in Cairo/Grady County and the Kidd Group team are making great strides toward creating bigger and better opportunities for youth in the community. Kidd Group first joined forces with the Club when they renamed their organization after their hometown hero and Major League Baseball legend, Jackie Robinson.
Since then, this powerhouse operation hasn’t stopped in putting forth great effort for their members, with their next big announcement being the ‘Diamond Affair’ weekend event to both pay tribute to Jackie Robinson and raise funds for the kids and their new baseball program. The Friday night event will include a tribute dinner with silent auction items, live entertainment and celebrity appearances, while Saturday will entertain guests with the unveiling of the baseball field and other fun family activities.
Beaches Energy Services, a utility company located in Jacksonville Beach, Florida provides its customers with reliable electric and gas service, thus retaining an extremely loyal base which it truly serves and appreciates. Kidd Group embarked with the City of Jacksonville Beach with a total renaming and rebranding effort in 2002, when they became Beaches Energy Services. The Kidd Group team has since been privileged to assist the utility with all aspects of its image and branding efforts, including collateral, signage and posters, and Tidings, the monthly newsletter distributed throughout every month in customer billing and available on the website. Kidd Public Relations enjoys a robust partnership with Beaches Energy Services by maintaining and fine-tuning social media content, keeping the bonds between the community and its utility provider strong. In 2012, twelve pieces of fine art—submitted and produced by the talented artistic customers of Beaches Energy—have been showcased in an extremely popular initiative named “The Art of Conservation.”
~Marketing Presentation in Exclusive Cooperation with 5th International RV Show, 21RV, in China~
TALLAHASSEE, FL – Kidd Group, parent company of Kidd RV Consulting, a marketing branding agency specializing in RV resorts, is thrilled to have been invited by 21RV.com to make a presentation discussing the present and future of RVing in the U.S. on August 9, 2012. This is 21RV.com’s 5th International RV and Camping Exhibition in Beijing, the premier and largest RV show in China, which has been held successfully for the last four years and is expected to draw well over 30,000 visitors this week.
Kidd RV’s presentation at the RV show includes an overview of the past and present of the RV industry in the U.S., while also anticipating what to expect for the future of RVing in the U.S., Canada and China, based on economic trends and developmental opportunities. Kidd Group’s presentation also incorporates examples of collateral and promotional materials designed for exclusive luxury RV resorts in the U.S. market.
In 2010, Florida adopted new documentation requirements for residents renewing or obtaining a new drivers license/ID card, and the Department of Highway Safety and Motor Vehicles (DHSMV) gave the responsibility to Kidd Group to inform Florida citizens of this new law. The specialists at Kidd Group designed an integrated public relations and marketing plan to most extensively promote the idea that the DHSMV created to encourage Floridians to “gather” their necessary documents, “go” to a driver license office and “get” their new card. In order to purchase a new driver’s license, Florida residents are now required to show proof of identification, social security number and two forms of residential address and Kidd Group made sure to provide this information to a widespread audience for the convenience of all Florida residents.