“The Kidd RV site redesign came at a time when we felt our site required a fundamental change to the look and feel in order for us to remain at the top of our field,” says Jerry Kidd, President of Kidd RV Resort Consulting. “We are offering our visitors the same features as our previous site with updated case study information in a fresh format that illustrates the work Kidd RV and 3W Studios can do for our current and future clients.”

About Kidd RV Resort Consulting:

Kidd RV Resort Consulting specializes in working with RV developers and industry related partners to create a vision, articulate an idea, own the process and relentlessly pursue its execution with the goal of exceeding expectations through measurable results. Kidd RV Resort Consulting helps clients reach goals through extensive service capabilities including design and illustration, web solutions, advertising, public relations, brand consulting and strategic planning. For more information, please visit www.kiddrv.com.

The “LVM Celebrates RVers” sweepstakes lasted two months, and offered RVers the chance to win five free nights at LVM and a world-class dinner for two at one of Emeril Lagasse’s restaurants in Las Vegas, a prize worth over $500. Emeril’s BAM! restaurants in Las Vegas include Emeril’s New Orleans Fish House, Delmonico Steakhouse, Table 10 and Lagasse’s Stadium. Interested participants simply needed to “like” LVM Resort’s Facebook page and fill out the entry form to be entered into the giveaway. The entry process was managed through a third party Facebook application set up and monitored daily by the Kidd PR Team. At the end of the sweepstakes, one “Class A” RVer was chosen at random.

The Kidd PR Team ensured the sweepstakes’ creation, development and execution was seamless while updating LVM Resort’s social media outlets, website and newsletter with relevant sweepstakes content. Kidd PR supervised the sweepstakes’ content and entries, distributed press releases, and managed social media messaging throughout the duration of the sweepstakes while maintaining a consistent brand image and securing LVM Resort as the luxury motorcoach resort in Las Vegas.

Kidd Group has been working with DeniMer Scientific to develop an array of promotional materials for NPE 2012, including banners, brochures, folders, and table clothes, which were dedicated to increasing awareness of DaniMer Scientific during NPE 2012 and future shows. For the past year, DaniMer Scientific has retained Kidd Group to further develop its brand and launch a strategic communication effort to increase the company’s profile, and Kidd Group has helped DeniMer Scientific build a strong presence in the industry and gain support from media in an effort to position the company and its management as thought-leaders.

As an exhibitor at NPE 2012, DaniMer presented several of their new products related to the packaging industry, including renewable hot melt adhesives (RHMAs) and ReNew Film Resins, while providing information to visitors about their materials. DaniMer’s renewable hot melt adhesives were the first of a complete family of adhesives derived from biodegradable polymers, and are manufactured using renewable materials. The DaniMer RHMA adhesives are designed for use in a wide variety of high performance requirements including case and carton seal, carton edge sealing and freezer applications. DaniMer’s new ReNew Film Resins, recently internationally OK Compost certified, are both compostable and biodegradable, enabling its end-user to avoid the cost of removal and land filling.

In 2012, the creative approach has returned to the roots of the rebranding efforts and is focusing on the strong bonds between the community and its love for conservation.  Kidd Group proposed a Call to Artists for a twelve image collection to be featured on Tidings, and on a banner and posters displayed in the offices.  This effort was entitled “The Art of Conservation: A Collection”.  Beaches Energy Services enthusiastically embraced the idea of soliciting original two-dimensional artworks which depicted life on the beaches, especially embracing aspects of conservation.  Kidd Group utilized its creative, interactive and public relations divisions to facilitate the initial call, and to organize the images submitted for final jurying, completed expeditiously by the Beaches Energy Services’ panel of jurors.  Kidd Group notified the artists juried in, and the images were gathered for reproduction in all the campaign components. The images will also be shown all year in an online gallery on the website, including artists’ statements and biographies. (see below)

By engaging and uniting two entities involved in an energy company – its environment and its community – the campaign was facilitated and executed beautifully.  Every month, each featured artist receives exposure to the entire Beaches Energy customer base and the utility enjoys displaying beautiful locally created artwork for all to enjoy. This collection reflects the richness and uniqueness of the customer base, and demonstrates the utility’s appreciation of its community base.  All the while, the purity of the Beaches Energy brand shines through with lovely synchronicity.  For more information about Beaches Energy Services and to view the online gallery for The Art of Conservation: A Collection, please visit: http://beachesenergy.com/call_artists_winners_2012/.

Held to celebrate RVers and the Las Vegas lifestyle, the new sweepstakes will begin on March 1 at 12:00 a.m. (PST) and end on April 30 at 11:59 p.m. (PST). Interested participants simply need to “like” LVM Resort’s Facebook page and fill out the entry form to enter the giveaway. One “Class A” RVer will be chosen at random, and the lucky winner will receive five free nights at LVM Resort and dinner for two at one of Emeril Lagasse’s restaurants in Las Vegas, a prize worth $500! Emeril’s delicious restaurants in Las Vegas include Emeril’s New Orleans Fish House, Delmonico Steakhouse, Table 10 and Lagasse’s Stadium.

Since Kidd RV’s launch of LVM Resort’s marketing and public relations initiatives in 2011, the resort has experienced an influx of rental and ownership sales resulting from an increase in awareness of the brand and the resort’s lavish facilities. Kidd RV has worked in collaboration with LVM to develop a quarterly newsletter, execute regular social media sweepstakes for RVers as well as attract RVers to LVM’s social RV rallies.

“It is an exciting time for LVM Resort as they have seen impressive real estate sales despite the economic downturn and are now embracing RV rallies at their site, giving RVers a chance to preview the luxury resort while socializing with friends and enjoying the Las Vegas lifestyle,” says Jerry Kidd, President of Kidd RV Consulting. “LVM Resort has the finest amenities and is located in a great location, just minutes from The Strip, which offers its guests a stay that includes both relaxation and fun. Our goal is to continue developing awareness of LVM Resort in the RV marketplace while attracting RVers to their magnificent resort.”

LVM Resort’s grounds feature a 10,000 square foot premium clubhouse, owners club, 9-hole putting course, two tennis courts, spa center, fitness center and four amenity facilities with bath houses, swimming pools, whirlpools and a laundry facility. Additionally, the resort has a recently renovated on-site restaurant, The Diner, offering guests and owners a delicious national diner menu from the 50s and 60s.

Tellico Ridges recently attended the Tampa 2012 Florida RV SuperShow in order to offer a viewing of its luxury amenities, spectacular sites and prime location to potential RVer guests and owners. “Tellico Ridges has the potential to become one of the finest resorts in the country due to its spectacular views and tranquility, the convenience of its location, array of activities and cultural diversity,” says Jerry Kidd, President of Kidd RV Consulting. “We believe the SuperShow was the perfect opportunity to unveil Tellico Ridges due to the event’s industry reach and the diversity of Rvers attending from all over the country.”

The Kidd Team has been working with Tellico Ridges—literally from the ground up—by participating in updates to the physical grounds of the resort while simultaneously guiding Tellico’s marketing efforts by creating a comprehensive website, marketing plan and effectively branded creative while preparing for its awaited grand opening.

The location of Tellico Ridges’ property offers a wealth of activities such as boating and yachting with access to the Great Lakes and the Gulf of Mexico, fishing and hiking on and around the beautiful 19,000 acre Lake Tellico, as well as the option of playing rounds of golf at several championship courses nearby. Tellico Ridges is the ideal place to escape the hustle and bustle of the city, to reconnect with nature and experience a true getaway. For more information about Tellico Ridges, please visit www.tellicoridges.com.

The Tallahassee Film Festival (TFF), in partnership with the Holocaust Education Resource Council and the Tallahassee Film Society, will host The Remembrance Film Forum in Tallahassee, FL for the general public on four Sundays from Oct. 16 through Nov. 6. The events will take place at various venues around Tallahassee. The Remembrance Film Forum will feature diverse perspectives and insights about the Holocaust intended to continually uplift, enlighten and challenge its audience through the powerful medium of film. Additionally, the forum features Q&A sessions and a Champagne Reception.

As an executive producer level sponsor, Kidd Group is working to ensure TFF and the Remembrance Film Forum are visible through earned media, social media and on the web. For the last few years, the firm has been working with TFF to build a strong presence in the community and gain support from media and other community partners in an effort to continually increase the Tallahassee Film Festival’s attendance.

“The Kidd Group team is dedicated to increasing attendance and involvement in The Remembrance Film Forum through awareness and continual promotion before, during and after the event,” said Jessica Garcia, Public Relations Associate at Kidd Group. “We have been working nonstop to ensure TFF’s information is consistently distributed across all mediums, such as the web, social media and local and national publications.”

The Remembrance Film Forum presents twelve shorts and feature films from around the world with talents such as Dustin Hoffman and Joan Allen. These wonderful, powerful films are for local audiences, bringing little known facts to light in a new way, and presenting stories of sacrifice, survival and the human spirit overcoming adversity- a tutorial of sorts.

TFF’s website, www.TallahasseeFilmFestival.com, offers “all information- TFF,” including features, news, film trailers, education information, and a full schedule of the Remembrance Film Forum as well as the opportunity for visitors to purchase tickets. 3W Studios, Kidd Group’s interactive division, has been working with TFF for the last two years on website creation and maintenance.

Since its inaugural event in 2008, the Tallahassee Film Festival has developed into a major regional event, giving filmmakers in the community an opportunity to make advances in the film industry while at the same time encouraging long-term economic development to North Florida. This event is another step towards TFF’s goal of offering year-round, quality programming that the public cannot afford to miss.